WoodStyles

Client : WoodStyles ltd

Country: Nigeria

Link: https://wood-styles.com/

Industry: Nigerian Wood Manufacturing

Problem: Wood Styles lacks visibility among upmarket clients. This limits growth opportunities with corporate clients, architects, designers and luxury home builders (class A customers).

Objective: Develop a premium website positioning Wood Styles as Nigeria's top bespoke woodcrafter targeting the Class A audience.

Solution: Build a striking, visually-appealing site experience focused on Wood Styles' capabilities and first-class craftsmanship. Highlight the use of quality rare hardwood timbers sourced locally. Showcase stunning, even award-winning custom wood designs for luxury estates, corporate offices and high-end hotels. Provide 360-degree views of signature creations. Share video testimonials from renowned architects on flexibility of customization options and excellent end products. Enable customer design inspiration with photo galleries and wood finish/material exploration tools. Promote across premium architecture/design platforms and at related events. Employ best-in-class web developers to ensure seamless integration of robust ordering, inquiries and design tools scaling to customer needs.

Constraints: Difficulty convincing Class A buyers accustomed to perceived prestige of imported materials that locally crafted wood finishes can meet their luxury standards.

Tech stack: NGINX, Cloudflare, Google Cloud, PHP, JS, MySQL, JQuery UI, HTTP/3.